As Taiwanese/American business owners residing in New York, we were surprised to see this full-page ad that appeared in The New York Times on April 14 as part of a crowdfunding campaign to raise global awareness of Taiwan's willingness and ability to provide medical assistance during the COVID 19 pandemic.
Wanting to spread more awareness regarding this project in the US, we created a special edition of our signature Two-Tone sneaker design with an additional twist inspired by the color palette used by Taiwanese graphic designer Aaron Nieh. This special edition will not be for sale at this time, as we created it as part of the campaign effort for this project, hoping to spread awareness and inspire some folks here in the US during this tough time.
Copy of the NYT ad below:
You are not alone. Taiwan is with you.
We know what you are going through. We know how hard it is.
Taiwan, having been devastated by the SARS epidemic in 2003, knows.
Taiwan, having been isolated from the World Health Organization, knows.
In the past weeks, Taiwan has provided more than 16 million medical masks to support medical workers around the world and has worked together with the US and the EU on the most advanced rapid tests and vaccines for COVID-19.
Who can isolate Taiwan? No one.
Because we are here to help.